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Two Weeks of Tiger Tweeting Show Honesty Still Not His Policy
By Jason Menard Two weeks into Tiger Woods’ commitment to openness and fan interaction and it’s abundantly clear that honesty remains far from the best policy for the golfer and his public relations...
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Great Communication is Learned One Day at a Time, Not in One Day
By Jason Menard, One day can help start you along the right path, but when it comes to learning how to effectively communicate, one day’s just enough time for you to learn how to firmly lodge your foot...
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Some Businesses Need a Kick in the Assets
By Jason Menard To paraphrase John Hurt in the film The Elephant Man, “I am not a stakeholder, I am not an asset or a resource. I’m a human being. I… am… a… man.” I’m Jay. Nice to meet you. However, if...
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Socialist Media or Capitalist Ideology? For Both Content Rules
By Jason Menard, Consider it a classic conundrum between capitalist ideals and social(ist) media – but no matter with which side you affiliate, quality content will always rule. I saw both sides of...
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Social Media Isn’t Soylent Green. It’s the Truth
There are a lot of social media gurus out there: some of whom I like; others that I can do without. It can be tricky for the social media neophyte to know where to turn when it comes to searching for...
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Glib Death Posts Kill Potentially Good Intentions
By Jason Menard Tweet with the reaper and don’t be surprised if your intent gets corrupted. Death is nothing to be taken lightly. Just ask Huffington Post writer Tricia Fox or Microsoft who have...
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What if We Stopped Filling Space with Empty Words?
By Jason Menard Empty words plague sports and business writing alike, so when it comes to providing value to the audience, why do we prize who says something over what they say? Earlier today Doug...
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Don’t Let the Roar of the So-Called Social Media Expert Misdirect Your Business
By Jason Menard Why is it that so many so-called social media experts promote their craft with all the subtlety of a carnival barker? It’s true, the squeaky wheel gets the grease – but in the case of...
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Fear Drowning in Social Media? Start in Shallow End, Avoid ‘Expert’ Sharks
By Jason Menard Small-business owners who may be interested in dipping a toe into the social media waters are, naturally, scared of drowning. And certain “experts” are no better than sharks who end up...
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What Would Jesus Tweet?
By Jason Menard What Would Jesus Tweet? If Facebook will not come to Muhammad, then would Muhammed log on to Facebook? And what is the role of religion on social networking? For obvious reasons, this...
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Filling Out My Dream Team Roster
By Jason Menard It’s been proven over and over in sports that success does not come exclusively by having the best players — it’s having the best team that wins championships. After all, even on the...
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